M80 has expanded its possession group with the world No. 3-ranked worldwide tennis star Daniil Medvedev becoming a member of the group.
In a press release shared with Dot Esports, Medvedev stated “I’m trying ahead to contributing to the expansion of the corporate and giving followers extra methods to interact with M80.”
Along with enjoying tennis, the Russian celebrity, who has received 20 ATP singles titles and the 2021 U.S. Open, is a Rainbow Six: Siege participant at coronary heart. He was named an official ambassador for the sport by Ubisoft on Aug. 29, 2023.
M80 is a part of Siege’s R6 Share program and holds a license to compete within the North American league alongside its groups in CS2, VALORANT, Avenue Fighter, and Rocket League, making M80 and Medvedev a match made in heaven.
Along with becoming a member of the possession group, M80 stated Medvedev will assist “incorporate conventional sports activities psychology” throughout its groups. M80 is lower than a 12 months outdated and was formally based in December 2022 after CEO and co-founder Marco Mereu exited XSET—a group he additionally co-founded.
Medvedev is way from the one sports activities star to enter the world of esports. Simply this week, soccer legend Lionel Messi grew to become the co-owner of KRÜ Esports alongside former teammate Sergio Aguero. The fingerprints of worldwide sports activities stars dot the esports panorama, from investments in esports groups and orgs to informal streaming, though a number of buyers have turn into cautious and uninterested in the unstable business.
Investing in or proudly owning an esports group on the present time limit is a big gamble, arguably greater than in different comparable industries. Video games and aggressive scenes rise and fall just like the tide, what’s well-liked at this time received’t all the time be well-liked subsequent 12 months, and even subsequent week.
The important thing to staying alive within the shark-infested esports ocean is to be nimble sufficient to maintain your head above water. To date, via its quick historical past, M80 appears to have been in a position to take action, and with Medvedev becoming a member of the group, will likely be pushing for brand new heights.